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Shoes And Clothing Products Seize The Business Opportunities Of The Dragon Boat Festival

2008/6/10 0:00:00 10371

Shoes And Clothing

The first Dragon Boat Festival holiday is also the time when the leaves are fragrant, but it seems that this year's Dragon Boat Festival has a strong commercial flavor.

Thanks to the "long holiday", the business opportunities of the Dragon Boat Festival are beginning to shine, and the business opportunities of Dragon Boat Festival are no longer enjoyed by "zongzi".

The price of zongzi has increased by 10%. In the same way as before, Dragon Boat Festival residents must eat zongzi, which has become the habit of the public crossing the Dragon Boat Festival.

In addition to changing all kinds of zongzi to new faces for promotional activities this year, merchants will also place their gift boxes on the most prominent counters in order to attract popularity.

After interviewed some supermarkets in our city, the reporter learned that zongzi is different from previous years. Besides the price increase of 10%, merchants will also sell other products of the same brand.

What makes the public feel different is that some shopping malls also started the "promotional war" in the Dragon Boat Festival.

They include shoes, hats, fashion and cosmetics in the mall, so that the Dragon Boat Festival is no longer stuck on a small zongzi.

Compared with the scattered activities such as dumplings sold in previous years, business opportunities in the "Dragon Boat Festival" have finally landed in the mall.

Before the "Qingming" small holiday, "May 1" small holiday effect, let our city shopping malls also taste the sweetness.

This year's Dragon Boat Festival, some business promotion arrangements in our city began to seize the "Dragon Boat Festival" market.

Therefore, we have spared no effort in launching the promotion plan.

Baisheng shopping center, Xidan shopping center, Gome, including furniture shopping mall also entered the Dragon Boat Festival business, discount, discount of various promotions, almost no less than the promotion of the Spring Festival.

In addition to some large stores, Zhangye road's street stores, specialty stores and brand clothing stores offer discounts to attract customers.

The arrangement for businessmen is not just because the Dragon Boat Festival is a small holiday but because everyone smells good sales opportunities.

New world department store staff told reporters that because Dragon Boat Festival is just in season for summer wear and sandals sales, and this year Dragon Boat Festival and the college entrance examination also get together, so the promotion effect of Dragon Boat Festival is also very obvious.

70% the public loved the small holiday reporter. They interviewed nearly 50 citizens in the three day long holiday of the Dragon Boat Festival. 43 people thought that the small holiday was used to stay in the city. The seven days long vacation of two times a year had plenty of time to shop, but the experience of shopping together was not pleasant.

This situation has changed significantly since the beginning of the long holiday.

In the small holiday, the discount offered by our city merchants will definitely exceed the ordinary weekend break, and because the small holiday appears frequently, the situation that the usual businesses are short of stocking and quality of service will be reduced a lot.

Mimori Mirai responsible person told reporters, because the implementation of small long false, so that the original focus on the golden week of the fake passenger flow became dispersed, so it is conducive to furniture stores to provide better services for customers, shopping can be more relaxed.

This is beneficial to consumers and businesses.

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