Increasing Demand For Outdoor Functional Clothing For Children In Europe
Germany many big
brand
They have launched more children's functional clothing and outdoor products to add vitality to children's clothing industry.
Children's outdoor activities are longer, and there are many opportunities for running, jumping, rolling and collision, which bring many challenges to the clothes they wear.
In view of this, manufacturers wear wearable, waterproof, breathable and fast drying materials to make children's clothing that is more comfortable and durable.
Manufacturers add advanced technology elements to their products, and adopt quality details and processing standards that match the adult clothing.
Market demand for children's functional clothing has increased.
For example, Germany
outdoors
Product brand manufacturer Jack Wolfskin believes that children's outdoor clothing is an indispensable part of its product line, and the demand is steadily rising.
Norway producer Bergans is another company that challenges children's clothing.
Christoph Centmayer, a spokesperson for the company, said that in recent years, they have expanded the series of children and adolescents and provided the same product line for adults of this age group.
As for outdoor products, businesses are also closely related to the development of sports products for adults, and quickly launch products suitable for children.
For example, Canadian producer Yeti "s Clothing Co" shows the first sleeping bag that can grow with children at 2011 outdoor outdoor show in Frederikshavn, Germany (OutDoor Show 2011).
This new sleeping bag has a special device. When the child first camps, he can use the smaller size sleeping bag, grow up a little later, and stretch the sleeping bag.
Swiss Corporation Mammut also extends children's products series, offering children sleeping bags and cushions.
German sportswear leader Adidas (Adidas) continues to expand
coat
The area is now intending to focus on developing children's clothes and shoes.
From the spring of 2012, the company will expand the children's series.
Sch FFEL, a German clothing and sportswear company owned by the family, has similar initiatives. Recently, a team of children's products was set up.
According to their spokesman, from 2012, they will provide professional outdoor activities and skiing clothing series suitable for children, and their quality standards are as high as that of adults.
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