Industry Dialysis: Making Clothing Products Must First Do Ideas.
Clothing market
It is a "battlefield without smoke". At present, the domestic environment is ups and downs, and the international situation is unstable. Consumers' attitudes towards clothing consumption are changing rapidly and their needs are different.
Facing many "impermanence", clothing enterprises must focus on long-term development, constantly enhance their innovative thinking and constantly develop innovative products in order to gain a firm foothold.
In fact, this is "first thinking, then making products".
That is, to develop products based on cutting-edge values, latest ideas and trends.
For example, we first designed the theme of the brand's strategic positioning, annual theme and seasonal fashion style, and then incorporated the popular main styles, popular colors, fabric technology and other elements into it.
This is the first idea of design, and so on after thinking out, and then do the specific brand products.
There is no doubt that the innovation of the mode of thinking embodies the overall style of the enterprise. It is not a change of elements, but a re integration of all elements, forming an integrated strategic adjustment and innovation.
Thereby forming a unique brand culture, enhance brand differentiation competitiveness.
"Think first, then make products."
I think this is the first issue of brand development, and also on product.
brand
A new interpretation of culture.
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