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Children's Clothing Consumption Brand Children's Wear Will Gradually Become Popular In China.

2011/11/8 16:22:00 14

Clothing Consumption Brand Children's Wear Is Popular.

With children

clothing

With the continuous growth of consumer groups, the children's clothing market has become one of the most growing markets in China.

According to the Research Report on the development of children's wear industry in China, there are about 314 million children under 14 years of age in China, nearly 100 million in cities and more than 200 million in rural areas.

At present, the consumption of children's clothing in the whole country is about 50 billion yuan.

Before 2010, China's children's clothing market will still be around 10% annually.

Increase progressively

There are 6 main trends in children's clothing consumption in China.

First, make full use of the concept of green environmental protection.

Children's clothing is very popular when it inherits natural materials such as cotton, linen and wool, such as all cotton, polyester cotton, water washing cloth and casual functional corduroy, waterproof, antibacterial, deodorant and other functional and healthy fabrics.

The concept of green environmental protection is also fully utilized in children's wear.

Two, pay attention to leisure, natural, neutral style.

At present, the children's clothing in the market has changed into cartoon, natural and neutral in the past few years.

The girl's lively, beautiful, boy's frank and naughty are reflected in the design, the pattern is also favored by nature, mosaic, harmony and so on, and the hard and conspicuous cartoon patterns in the past are few.

Children's wear in Xiaobian believes that this is also reflected in the importance of parents to choose natural instincts for children, not to tie the children, but to make them feel comfortable dressing as the goal.

Three, children's clothing color, style gradually adult.

The color of children's clothing has always been more beautiful than that of adults. Now this situation has changed, and children's clothing color has been changing with the popularity of adult clothing.

This kind of children's wear is generous in style and design, smooth in lines, less decorative in dress and underwear, and simple in structure. It is convenient for children to dress and undress.

Four, children's clothing design is compact.

Clothes & Accessories

The matching is also very particular.

Children's clothing abandons flower and animal designs in pattern design, but unlike in the past, the pattern design becomes small and many, and it can show a general noble quality.

Children's clothing is also very well matched, with underwear, hat, vest, straps, waist bags and so on.

Five. Children's clothing size is obviously enlarged.

It is undeniable that children are growing faster now. The proportion of children's clothing market has been magnified a lot.

The size and size of the 10-16 year old youngsters should be enlarged to a certain height, which fully reflects the characteristics of children's relaxation and self-expression, and makes children's clothing range larger and wider. This kind of children's clothing is easy to wear and is conducive to children's sports and daily activities.

Six, children's clothing brand consumption rises.

In 2006, the number of children clothing enterprises above Designated Size in China increased by at least 30% compared with 2005, but the average sales revenue of enterprises increased by 17.5% compared with that of 2005.

Popular

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