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Wanda: Experiencing The Opening Platform Of "People First"

2014/12/31 11:29:00 20

WandaExperienceMarketing Mode

Combined with the inherent advantages of Wanda Group's multi scenes.

Wanda electricity supplier

Through the "smart life O2O" platform, we will create Wanda's unique intelligent theaters, smart tourism, smart retailing, smart finance, intelligent hotels, intelligent parking and other services and products. The aim is to provide users with an omnidirectional and intelligent offline experience.

Take the smart cinema as an example, through Wanda's "smart life O2O" platform, Wanda cinema will achieve the end of member, business, environment and platform.

Intellectualization

Consumers can choose seats for intelligent selection, book tickets online, and save the trouble of queuing up tickets and manual verification through intelligent ticket checking system.

Merchants can analyze the movie city box office, passenger flow and sales data through the intelligent business terminal, analyze the preferences of consumers' movies and the effect of various movie city activities, and adjust the layout plan and activity strategy.

  

Environment end

It can provide users with intelligent parking, wireless internet access, intelligent storage, intelligent display, automatic sales and other services. Platform end can comprehensively analyze the box office, passenger flow and sales data of all movie cities in the country, and provide real and scientific data support for cinema marketing and decision-making based on the analysis results.

Through the comprehensive and three-dimensional layout of O2O, all links of Wanda cinema will be intelligentized, providing the best offline experience for families, and greatly facilitate users of all links.

Through the different intelligent systems of Wanda electricity providers, intelligent services can also penetrate into all aspects of life such as tourism, hotel accommodation, housing purchase, investment and so on, and gradually realize the intellectualization of social life.

It is understood that Wanda's intelligent service is not limited to Wanda Group's involvement in the field. Wanda's electricity supplier will further create an open platform in combination with the actual needs of users, open up to other business and living units of the society, and truly realize "Smart Life".

In the post O2O era, the "smart service" and "open platform" have built the real core of Wanda's electricity supplier, making Wanda's "smart life O2O" mode different from any existing electricity supplier operation mode. This is an innovative exploration all over the world, which is worth looking forward to.

Wanda electric business "smart life O2O" innovated the simple closed loop of the current electricity supplier mode, and changed the simple paction on line and offline into real-time integration of online shopping and offline services, which not only brought consumers a brand-new intelligent consumption experience, but also promoted the pformation and upgrading of traditional service industry to intelligence.


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