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2020 China Brand Value Evaluation Information Is Released. These Textile And Garment Enterprises Are On The List.

2020/5/12 10:59:00 172

2020The Brand Value Of China

In May 10th, on the occasion of the fourth Chinese brand days in China, the China brand building promotion association and the China Asset Appraisal Association and other units were held in the Xinhua studio. "2020 China brand value evaluation information release" online activities


This is to carry out general secretary Xi Jinping's "three changes" important exposition, promote the formation of a brand value evaluation mechanism with Chinese characteristics, and seventh years of public welfare brand value publishing activities. It has become an important action to fight the epidemic, boost confidence, lead brand consumption, and create more world-famous Chinese brands.
Liu Zhengrong, vice president of Xinhua news agency, Liu Pingjun, chairman of China brand building Promotion Association, and Geng Hong, President of China Association for asset appraisal, attended the press conference and delivered a speech. He said that facing the unprecedented impact of the new crown pneumonia epidemic on China's economic and social development, we will further strengthen cooperation, continue to play an important role in brand evaluation, and effectively promote high-quality economic development. Exhibition. Cheng Zhi, vice chairman and Secretary General of China brand building Promotion Association, has been deeply interpreted on the scientific nature, impartiality and evaluation results of the evaluation. Some outstanding brand entrepreneurs have expressed their opinions on the current brand development, brand value enhancement and brand enterprises' role in fighting against the epidemic.
It is understood that since 2013, the first time the brand value evaluation of manufacturing industry has been released to the 123 industry and covers the enterprise brand, product brand and regional brand. The Chinese brand building promotion association has always followed the brand evaluation international standard and the national standard, and persisted in the principle of "scientific, fair, open and recognized", and the brand value evaluation work for seven consecutive years has become more and more important. More and more attention and recognition from all walks of life.
It is reported that this year, on the premise of higher requirements for assessment, the number of brands declared and evaluated has reached 830, including leading enterprises in most industries. The number of brands released is 564, the total brand value is 73563 billion yuan, and the value of brand value has increased by 5.1% over last year. Among them, there are 15 brands worth over 100 billion yuan, including ICBC, Sinopec, China Petroleum, China Construction Bank, Guizhou Moutai, China Ping An insurance, Agricultural Bank of China, HUAWEI, China Electrical Engineering, China Construction, Zhuhai GREE electric appliance, etc. Youngor The Yanghe River, Bosideng Yangjiang pharmaceutical, Weichai Power and other 94 enterprises brand, product brand and Anxi Tieguanyin, Wuchang rice and other 35 regional brands worth more than ten billion yuan.
The brand value is released, and the financial sector and some excellent brands are evaluated actively. It is noteworthy that ICBC ranked first in the brand value list with 299 billion 218 million yuan brand value. Sinopec ranked first in the field of energy and chemical industry with 299 billion 197 million yuan brand value. Yangzi pharmaceutical ranked first in the field of medical health in terms of 50 billion 595 million yuan brand value. Weichai Power ranked 42 billion 977 million in the field of machinery and equipment manufacturing with 42 billion 977 million yuan brand value. YOUNGOR ranked first in the field of textile and apparel with 25 billion 829 million yuan brand value. , Jie Liya won the first prize in the product brand with 20 billion 548 million yuan brand value. Tsingtao Brewery and Pien Tze TSE are among the top brands in the Chinese time-honored brand with 46 billion 10 million yuan and 30 billion 455 million yuan brand value respectively. Anxi Tieguanyin and the Yanghe River Daqu are eye-catching in the evaluation of the brand value of the geographical indication area. The brand value that has been raised year by year confirms the fruitful achievements of Chinese brands in promoting the development of high quality economy.


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