Shenzhen Consumer Council Issued "2020 Plastic Slippers Comparative Test Report" Unqualified Products

Recently, the Consumer Council of Shenzhen released the "2020 plastic slippers comparative test report" published on the official website. It was found that the detection value of the plasticizer was 195286 mg / kg, which was 195 times the limit requirement.

Six months ago, the children's shoes under Hui Li were also listed as unqualified items by the State Administration of market supervision as a result of the over standard of phthalate two formic acid.

In addition to quality, Guan Li has been challenged in recent years to plagiarize Vans, ghost tigers and other brands. There are endless posts about "plagiarism" in various social software, and the design of Huili new shoes is almost "copy" classic styles of all kinds of big brands.

People in the industry say that running shoes, sandals, walking shoes and canvas shoes can be copied from sports shoes, and what is copied on fire is only a matter of "collision".

Quality storm

In June 23rd, the Consumer Council of Shenzhen released the 2020 plastic slippers comparative test report on the official website. It was found that the detection value of the plasticizer for the slippers was 195286 mg / kg, which was 195 times the limit requirement.

It is reported that the Shenzhen Consumer Council jointly with the Futian District Consumer Council jointly commissioned the Shenzhen quality consumer research institute to carry out a comparative test on the 15 plastic slippers sold in the city. 8 of the 15 samples were one-step sole slippers, which included brand power, South Pole, fast deer, upper Shu, POSEE (Pu Xi), Jimei, miniso, and Carlo; 7 were composite shoe sole slippers, involving brand and gentle. Dr. shoes, Filf, Bao Ren, NetEase Yan Xuan, Li Da Ni, George.

Among them, the content of o-benzoic acid two carboxylic acid esters in three brands of Huili, fast deer and Jimei exceeded 100 times. In addition to the force of return, Jimei and Xun deer were respectively 290 times and 313 times higher than those of the European Union due to the presence of o-benzoic acid two formic acid.

According to the Shenzhen municipal Consumer Council, o-phthalic acid two esters can increase the softness of materials or be used as additives for liquefaction of materials, so they are often used as plasticizers in PVC and other substrates. Its migration is high, it is easy to release from products, it can enter the human body through respiratory tract, digestive tract and skin. It has endocrine disrupting characteristics similar to hormones, reproductive toxicity, may interfere with endocrine, affect reproduction and development.

It is worth noting that this is not the first time that force has been found to have quality problems.

In December 31, 2019, the official website of the State Administration of market supervision revealed that the Bureau sampled 90 batches of children's shoes products produced by 90 enterprises in 4 provinces, mainly for 21 items, such as wear resistance, heavy metals, and o-phthalic acid two.

In response, the shoe industry said that the company is fully cooperating with the market supervision bureau for further investigation and re inspection of children's shoes. Related products were terminated in September last year, and the products were processed synchronously. The shoe industry promises that the company will continue to improve its quality management system and strengthen its product quality supervision.

In addition, radar finance found that in the complaint platform of black cat, consumers also complained about the quality problems such as cracks on the vamp, easy opening of the shoes, and no trademark dropping for several days.

Query by plagiarism

Consumers' impression of Huili does not revolve around the history of the early days of the founding of the people's Republic of China.

Public information shows that the shoe industry was founded in 1927 and has a history of 90 years ago. The English name of the back shoe is "Warrior", meaning "warrior, warrior". And the force of return has the meaning of returning to heaven.

In 1948, "Huili" introduced a new type of special shoes made of bow shaped products, and adopted the super avant-garde marketing method, which was the spread of leaflets by the aircraft, which brought back the fame of Huili.

After the founding of the people's Republic of China, the combination of Huili and sports shoes became the "war boots" of our sports circles. In 1984, at the twenty-third Olympic Games in Losangeles, the Chinese women's volleyball team won the first Olympic champion in the history of women's volleyball, wearing the power shoes.

But with the rise of private enterprises and the influx of international brands into the Chinese market, the rally is gradually declining. After being bought by Shanghai Huayi (Group) company, it was renamed "Shanghai Huili shoes industry Co., Ltd.".

In the case of low sales in the domestic market, Huili looks abroad. In addition to signing contracts with overseas agents, hundreds of famous designers at home and abroad have been employed to increase the sense of fashion for back shoes.

After opening the market abroad, Huili went to war in China. The Olympic Games in 2008 and World Expo in 2010 created a lot of exposure and publicity opportunities for Hui Li.

After returning to China, sales and total profits continued to grow for three consecutive years. In 2010, the total sales volume and profit of the company increased by 50% and 30% respectively. The total sales and profit in 2011 increased by 49% and 66% respectively, and the total sales volume and profit in 2012 increased by 70% and 44% respectively.

In 2014, Huili shoes focused on online shops and opened official flagship stores on several platforms. With Yang Mi, Wu Yifan, Lin Xin, Liu Wen and other growing grass, people began to re-examine the brand and began competing to buy back shoes.

In the past few years, it has been challenged to plagiarize Vans, ghost tigers and other brands. There are endless posts about "plagiarism" in various social software, pointing out that the design of Huili new shoes is almost "copying" the classic styles of all kinds of big brands.

Among them, in May 2018, Huili launched a "most expensive back force shoes in history" -- a Sino US joint cooperation customized shoes, made by the American custom team The Remade and Chinese artist K.Yee using OFF-WHITE technology, priced at 999 yuan. Once launched, the power shoe instantly became the trend, and the imitation price was once close to the real product. However, this kind of shoe has been pointed out in many ways to copy off-white's joint name.

According to the eye of heaven, there are two legal actions related to copyright ownership and tort disputes. The plaintiffs were the famous entertainment one British limited, the Ashley Beck Davies limited and the copyright owner of Mocmoc mousse moss.

Some netizens said, "I can accept backwardness, and the shoe that receives the back force is not as good as Nike, not as comfortable as Nike, but can not accept no bottom line. "

Can we go far?

Public information shows that in 2018, Tmall flagship store sales volume exceeded 200 million yuan, of which sales of canvas shoes increased by 500%, and the sales volume of the store increased more than 65 times from 2014 to 2018. In 2019, Tmall's double sales volume was the first to break 100 million sales, ranking fifth in the same category shoe brand list.

Despite the fact that the force has been trapped in quality and plagiarism, it has not hinders its sales growth. According to the report released by the first financial and business data center (CBNData), which is the tide of post 95, the Chinese brands such as Lining, Hui Li, Taiping bird, Anta and so on are becoming the focus of attention of consumers, despite the strong competition of Nike, Adidas and many other international brands. Among them, Hui Li ranks fourth in the MAT2020- online fashion consumption search terms, and the top three are Nike, Adidas and Lining.

However, some people in the industry say that running shoes, sandals, walking shoes and canvas shoes can be copied from sports shoes, and what is copied on fire is only a matter of "collision".