"Guangdong Hong Kong Macao Greater Bay Area Fashion Show 2025" Guangzhou Station Landing 2025 Guangdong Fashion Week - Spring Opening Ceremony

On April 19, Guangzhou Station of "Guangdong Hong Kong Macao Greater Bay Area Fashion Show 2025" landed The opening ceremony of 2025 Guangdong Fashion Week - Spring will involve the audience. New designers from Guangdong, Hong Kong and Macao kicked off the 9-day Guangdong Fashion Week with a creative fashion show.

Sponsored by the Cultural and Creative Industry Development Department of the Hong Kong Special Administrative Region Government and sponsored by the Hong Kong non-profit fashion promotion agency Fashion Farm The fifth large-scale fashion project in the Greater Bay Area, "Greater Bay Area: Fashion Integration 2025 GBA: Fashion Fusion 2025 starts from Guangzhou on April 11. The focus activity of this project is "Fashion Performance in Guangdong Hong Kong Macao Greater Bay Area" 2025 is one of the most exciting activities every year, and also the opening ceremony of this season's Guangdong Fashion Week. The fashion show was jointly performed by four groups of new designers from Hong Kong and Macao, which opened the curtain on the first fashion feast in China. The fashion show attracted well-known buyers, authoritative fashion media representatives and fashion industry leaders from all over the country. The event also brought together many fashion lovers from the Guangdong Hong Kong Macao Greater Bay Area.

The first stop of "Guangdong Hong Kong Macao Greater Bay Area Fashion Show 2025" was unveiled in 2025 Guangdong Fashion Week - Spring "shows the innovative fashion power of Guangdong, Hong Kong and Macao through the multi collision of works of designers from different cities. This fashion show gathered two fashion designers from Hong Kong and Macao and two fashion design institutes in the Greater Bay Area, and together they set foot on the catwalk to perform their personal masterpiece, so that the audience could see the unique aesthetic and innovative power of the Bay Area under the multi-cultural blend.

Ouyang Xu, the first Macau designer brand XU'S, is the first Macau fashion designer to use the ancient black glue silk - Xiangyun yarn, and is also the fifth generation successor of Xiangyun yarn dyeing and finishing technology. XU’S We are committed to exploring and demonstrating the unique charm of black aesthetics. As the core of its design, black has given each piece of work a profound and philosophical connotation through unique fabric selection and processing technology, which has triggered profound thinking in the fashion industry. The inspiration of XU's new series of works "Blood Moon" is derived from the mysterious and fiery blood moon in the night sky. It is not only a rare astronomical phenomenon, but also a symbol of emotion and strength. This series is mainly made of black fragrant cloud yarn. Through its unique texture and soft touch, it perfectly expresses the profundity and layering of the blood moon, and shows the whole process of the blood moon from the beginning to the peak and then to the finish. Through gradual dyeing, embroidery process and deconstruction and tailoring, the work captures the transition of emotion from repression to eruption to calm, integrates the brand's unique dark aesthetics and emotional tension into every detail, and shares the story of this bloody month with the audience.

　　 The latest series fully reflects the brand's pursuit of dark aesthetics,

The audience was amazed by the profound ingenuity.

Hong Kong fashion designer brand "IP AXIS INDUSTRIAL STUDIO" was created by Hong Kong fashion designer Zeng Zhifeng MAX TSANG Founded in 2022, the brand is fashionable and avant-garde, embodying the rugged and post apocalyptic aesthetics with a sense of the future, and is committed to creating works with both practicality and aesthetics. The unique positioning of the brand has created an exclusive market, successfully attracting fashion lovers inspired by video game aesthetics, and providing durable and fashionable clothing for the post apocalyptic environment. Chapter V: Arasaka Group Arasaka Corporation combines future technology, dystopian narrative and urban street dress aesthetics, inspired by Cyberpunk 2077. The design captures the essence of high-tech and dystopian future, and corporate power, cyberspace and social decline are intertwined in the street. This series wandered between the luxurious corporate aesthetics and the rough street culture, reflecting the style of both the elite and the oppressed, and exploring the sharp contrast between wealth and power and rebellion and decline.

　　 The brand focuses on functional design,

We are committed to integrating futuristic science fiction aesthetics into the new generation of clothing.

　　 New talent works line up, and the creative strength is not far behind.

Fashion Performance in Guangdong Hong Kong Macao Greater Bay Area 2025 "is not only a fashion designer who takes the lead on the stage, but also a big stage for the new generation of design institutes. The students from the two colleges and universities exhibited their latest creations, exerting all their skills and strength.

Hong Kong Polytechnic University | The Institute of Fashion and Textile is the leading design school in Hong Kong fashion education. This time, 5 design students presented their works designed by individual craftsmen, each of which has its own characteristics. Liu Zihao's Release skillfully integrates street style and explores the process of self release of fencing; Wu Peipei's EUCLIDIAN shows his skillful knitting skills and plays with the illusion of vision with geometric patterns; Chen Guanhe's Emptiness How Are You?......》 Inspired by the concept of family funerals, through fashion to launch a dialogue with religion and life. Cheng Jiawei's The Overwhelming aims to explore the inner restlessness and make use of works to reconcile with self emotions. Li Yongshi's Sin tells that Ling, the god in charge of spring rain, and Hu, the demon devouring evil thoughts, fall into a taboo love, reflecting the invisible characteristics and mysterious atmosphere of Chinese mythology.

The graduates of Macao Productivity and Technology Transfer Center who study design every year fully demonstrate their creative potential. Mature works and strong strength make people shine, which is undoubtedly the new power of Macao's fashion industry. This time, four students came on the stage to perform their masterpieces, all of which were dazzling. Su Huizhen's KOI takes koi (wish fish) as the theme, and sends luck and blessing with design. Houlisa's OPSS is inspired by life. It is designed with multi-layer clothing and loose silhouettes to solve the problem of high baggage costs for travelers. It expresses dissatisfaction with unreasonable airport policies in an ironic and humorous way. Inspired by social phenomena, Liang Yingyin's Invitation to Fight against Buddhism explores religious propositions. The Hidden Narcissist by Chi Qiumi shows a purist attitude with a combination of black and chain design.

"Great Bay Area: Fashion Integration 2025" is sponsored by the Cultural and Creative Industry Development Department of the Hong Kong Special Administrative Region Government and sponsored by the non-profit fashion promotion organization Fashion Farm Foundation The planning and hosting aims to promote the innovation and collaboration of fashion industry in the Guangdong Hong Kong Macao Greater Bay Area. The core goal of the plan is to provide new opportunities for the sustainable development of Hong Kong fashion designers, promote close cooperation between the cities in the Greater Bay Area and Hong Kong designers, design institutions, professional organizations and cultural practitioners, inject new impetus into the future of fashion design in the Greater Bay Area, and promote the vigorous development of the regional fashion industry.

This year's activities covered major cities in the Greater Bay Area, including Guangzhou, Shenzhen, Zhongshan, Zhuhai, Hong Kong, and for the first time extended to the inland city of Chengdu. Activities include: three local fashion shows, touring fashion concerts, cross city fashion exhibitions, fashion joint rides, event sharing, etc. These activities not only aim to cultivate a new generation of design talents, but also fully demonstrate the creative vitality and international vision of Hong Kong fashion design. This plan extends the activity to the inland city Chengdu for the first time, hoping to enhance the understanding of domestic cities on the fashion development of the Great Bay Area, actively support Hong Kong talents to embrace the unlimited opportunities of the Great Bay Area, and at the same time, through cooperation and exchanges with various creative units and professional groups in Chengdu, attract more excellent cultural and creative talents, enrich the connotation of the Great Bay Area and the cultural and creative industries in the mainland, Achieve win-win cooperation.

"Great Bay Area: Fashion Integration 2025" is sponsored by the Cultural and Creative Industry Development Department of the Hong Kong Special Administrative Region Government and sponsored by the non-profit fashion promotion organization Fashion Farm Foundation The planning and hosting aims to promote the innovation and collaboration of fashion industry in the Guangdong Hong Kong Macao Greater Bay Area. The core goal of the plan is to provide new opportunities for the sustainable development of Hong Kong fashion designers, promote close cooperation between the cities in the Greater Bay Area and Hong Kong designers, design institutions, professional organizations and cultural practitioners, inject new impetus into the future of fashion design in the Greater Bay Area, and promote the vigorous development of the regional fashion industry.

This year's activities covered major cities in the Greater Bay Area, including Guangzhou, Shenzhen, Zhongshan, Zhuhai, Hong Kong, and for the first time extended to the inland city of Chengdu. Activities include: three local fashion shows, touring fashion concerts, cross city fashion exhibitions, fashion joint rides, event sharing, etc. These activities not only aim to cultivate a new generation of design talents, but also fully demonstrate the creative vitality and international vision of Hong Kong fashion design. This plan extends the activity to the inland city Chengdu for the first time, hoping to enhance the understanding of domestic cities on the fashion development of the Great Bay Area, actively support Hong Kong talents to embrace the unlimited opportunities of the Great Bay Area, and at the same time, through cooperation and exchanges with various creative units and professional groups in Chengdu, attract more excellent cultural and creative talents, enrich the connotation of the Great Bay Area and the cultural and creative industries in the mainland, Achieve win-win cooperation.

One activity runs through the three official fashion shows, showing the ingenuity of eight excellent design units. Taking on the experience of successfully linking the prestigious official fashion events in Asia in the past two years, "Guangdong Hong Kong Macao Greater Bay Area Fashion Show 2025" again this year with the three major fashion design events in the Greater Bay Area - Guangdong Fashion Week, Shenzhen Original Fashion Week and Hong Kong CENTRESTAGE Together, we will create a stage for new designers and students from design schools in Hong Kong, Macao and the mainland to show design aesthetics and technology, demonstrate personal fashion aesthetics, and integrate art, creativity and culture to create a new fashion experience for the audience and create a new chapter for the fashion industry.

Non profit making organization Fashion Farm The Foundation (FFF), founded in 2012, was initiated by entrepreneurs and educators in the Hong Kong fashion industry to promote Hong Kong fashion designers to go global and promote cross-border cooperation between the industry and cultural fields. Over the years, FFF has fully supported the growth of Hong Kong fashion design talents through three core directions - international exposure, Greater Bay Area development and public promotion. The "HKFG" project (formerly known as Fashion) started in 2013 Guerrilla) has led more than 100 designers to the international fashion week stages in Paris, New York, Tokyo, etc. Synchronized Fashion Forward Festival and FFFRIDAY continue to enhance the local influence of Hong Kong brands in the form of fashion shows, workshops, flash stores, etc.

In recent years, it has focused on the layout of the Guangdong Hong Kong Macao Greater Bay Area. Since 2019, it has successively launched the "Greater Bay Area - Fashion · Travel" and "Fashion Leap 2022" and other large-scale fashion projects across the bay area. From 2023, it will connect the design colleges and new designers in Hong Kong and the Greater Bay Area with the theme of "fashion integration", cultivate innovative talents through tour performances, and promote the ecological development of the regional fashion industry. Simultaneously deepen the cooperation network of the Bay Area, and jointly organize diversified activities with design institutes, shopping malls, cultural and creative fairs, etc. to build an interactive bridge between fashion designers and the public and create opportunities. Over the past decade, FFF has continued to promote the transformation and upgrading of Hong Kong's fashion industry through education, cultural exchanges and fashion life promotion, and become an important fashion hub platform in Asia.