Youngor, A Domestic A-Share Men'S Wear Listed Company, Released Its 2024 Annual Report

On April 23, Youngor Fashion Co., Ltd. (hereinafter referred to as "Youngor"), a domestic A-share men's wear listed enterprise, released its 2024 annual report. In 2024, Youngor's operating revenue will be 14.188 billion yuan, up 3.19% year on year; The net amount of * * * attributable to shareholders of listed companies was 2.767 billion yuan, down 19.41% year on year due to factors such as industrial layout adjustment and weak consumer demand.

In 2024, the operating revenue of Youngor's fashion sector will be 6.799 billion yuan, realizing a net * * * 431 million yuan attributable to shareholders of listed companies. Affected by factors such as lower than expected consumer recovery and increased input expenses, the revenue will decline by 6.94% and 43.90% year on year respectively.

During the reporting period, Youngor's operations included the main brand YOUNGOR and several sub brands. Among them, the main brand YOUNGOR focuses on business people; The sub brands UNDEFEATED, MAYOR, HANP, HART MARX and CORTHAY respectively cover many fields such as elegant life, sports and leisure, street trend culture, shoes and professional outdoor clothing, forming a differentiated brand positioning. In addition, Youngor also owns the joint venture brand HELLY HANSEN rescue clothing and BONPOINT children's clothing brand.

Divided by brand revenue: in 2024, YOUNGER, the main brand of Youngor, will achieve an operating revenue of 5.187 billion yuan, * * * 72.88%, with a year-on-year decline of 11.14%; Other brands achieved a total operating revenue of 547 million yuan, * * * 70.91%, with a year-on-year growth of 29.91%.

Divided by channel revenue: in 2024, Youngor's offline sales revenue will be 4.93 billion yuan, * * * 73.84%, of which the sales revenue of direct stores will be 4.238 billion yuan, * * * 77.23%, accounting for * * * in the channel revenue; Online sales revenue was 804 million yuan, * * * 65.68%.

According to the production and sales, during the reporting period, Youngor produced 4.4321 million shirts, sold 4.7433 million shirts, and had 2.9773 million shirts in stock, down 9.46% year on year; The production of suits was 761700 sets, the sales volume was 714600 sets, and the inventory was 483100 sets, up 10.80% year on year.

Changes in stores: As of the end of the reporting period, the total number of stores under Youngor was 2057, including 208 new stores and 143 closed stores, with a net increase of 65 stores in the year.

In terms of store strategy, Youngor continued to deepen the practice of the strategy of "one pavilion links to one city", upgrading the fashion experience pavilion to a business hall, aiming to provide better member services and more comfortable consumption experience. As of the end of the reporting period, 15 commercial guilds had opened, with a total business area of 29800 square meters.