New Year's Eve, Parents Will Pay More Attention To Children's Clothing.

　　 Children's clothing is expensive, important occasions parents willing to pay.

Children are the treasure of every parent. Parents want to give their best things to their children, and more and more parents are paying attention to their children's dressing up. There will be a market if there is demand. It used to be two hundred or three hundred yuan each. Children's wear Parents will hesitate a little before buying, considering the low cost performance, but now, more and more children's clothing priced at 1000 yuan will start competing with the black horse.

These costumes have a "modish" version, which is just like a little princess and a little prince. The price is not bad. Most of them are one thousand yuan or even two thousand yuan. So the question is, are you willing to pay for such a "willful" children's dress?

　　 The current situation of children's clothing products 1000 yuan take off

Not long ago, Haining Leather City exhibited a group of fur coats and fur designs specially designed for children at the 2015 fashion trend conference. The color of children's fur is quite bold. Pink and blue, white + blue, and multicolor colors seldom appear on the fur of adults. They all set off the innocent character of children. Sun Haitao, chief designer of Haitao fashion creation, said Fur for children It is a new attempt. "As far as performance is concerned, fur is good for warmth and breathability, and children are more comfortable to wear. In terms of design, it is also more in line with international popularity."

But the price of fur is not low. Even children's clothing, the price of a sheep's fur is one thousand or two thousand yuan.

Coincidentally, the famous women's clothing brand COCOON coconi also increased horsepower this year: launching 30 girls' costumes from each quarter to set up exclusive ones. Brand of children's wear COCOON Princess. The designer of coconi used "every girl wants to be a princess in a fairy tale" as the breakthrough point. She created a series of Princess children's fashion clothes with the preferences of pink, white and other girls. The average price of single products in spring, summer, autumn and winter in the four seasons was about 1 thousand yuan.

"A lot of little girls are very fond of dress style skirt and princess style Peng skirt. No matter summer or winter, many girls who pick up clothes with mom and dad will fall in love at first glance." COCOON Miss Chan of coconi said that many children in Hangzhou have shown strong interest since the brand of children's clothing was tested.

It is understood that the next COCOON Princess coconi children's wear will also introduce fashionable sports casual wear, which reflects children's liveliness, fashion and handsome appearance, meeting children's daily wear and attending various occasions. {page_break}

　　 Parents are willing to invest in important occasions.

Although the phrase "money is capricious" has been very popular recently, many people want to choose the style not to look at the price, or to buy and buy something they like. But when buying children's clothing in reality, many parents have a psychological assessment of quality, brand and price.

In the travel agency, she has a beautiful son, because she often takes part in the model competition. "His usual clothes can be solved in ZARA fast fashion brand. Sometimes I'll buy them on Taobao, but I definitely go to Yintai or Hangzhou Tower to buy him clothes. I want to buy them, one is a fancy brand, the other is expensive clothing version, and it looks more comfortable on clothes." The ball mom said, what price clothes to buy, mainly look at the demand.

Reporters have learned that mothers like mama who want to make their babies "fashion fan" are few. There are four thousand or five thousand BOSS Chlo and French Cat in shopping arcade.

It is understood that many adults are willing to pay a higher price for children's clothing, mainly for "giving away". During the Christmas season, new lynx Merlot, who was recently stationed in Hangzhou Tower, hit a 32% off discount: "a coat + a space cotton jacket + a space cotton skirt" is a combination price of around 1200. The clerk said, because the price is more affordable, after a discount, less than 800 down garments almost sell goods.

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　　 Experts point out that high-end children's clothing is smaller.

Gradually rising High end children's wear Can you really seize the market? Ms. Shen, the responsible person of the Hangzhou children's clothing association, told reporters that from the market situation, there are not many brands that really introduce high-end children's clothing: "although many parents are willing to spend money on their children, children are growing up every day, and the clothes that cost more than 1000 yuan can not be worn on several occasions."

She said that many parents would buy expensive clothes for their children, but it would not be too many, maybe two or three a year, mainly for children to show their chances at some festivals or parties.

Of course, the high price of children's clothing is not unreasonable. Shen said, Children's Wear The work is rather complicated, because it can not be too adult, so children's clothes often appear some splicing elements, so whether it is in the tailoring or sewing will increase the difficulty. "Just like an adult's clothing can directly cut a piece of fabric on the entire fabric to make the facade, and the children's clothes may have to sew a seam first and then sew it, so that the cost of time or manpower will increase. So sometimes it's cheaper to look at the fabric of children's clothing, but the cost is no less than that of adult clothing.

In addition, the state attaches much importance to the children's clothing market, and has made certain norms in the safety performance of fabrics, sewing, accessories, and so on, even the rope on the hat has some limitations. In this year's clothing quality inspection several times, many children's clothing brands have been found to have unqualified batches, so many parents go to shopping malls or brand stores to buy high-end children's clothing, looking for quality, safe and reliable children's clothing, so that their children can wear more comfortable.